Categories

Switching Cost Lens

What friction appears after purchase or signup?

Pre-click checklist

1. Confirm the page still reflects current pricing or terms.
2. Check whether the recommendation fits your exact use case.
3. Look for fees, renewals, blackout dates, exclusions, or return limits.
4. Compare one backup option.
5. Only then click through to the official merchant or source.

Fast answer

Categories should be evaluated from the reader's actual use case, not from the loudest claim on the page.

If you need a short answer: compare use-case fit first, policy or term friction second, and price or promotional upside third. A good decision should still make sense after the headline offer disappears.

Questions this page should answer

• Who is the best fit?
• What detail changes the decision?
• Which alternative should be checked before clicking?

Editorial safeguard

This module is designed to improve information gain: it adds criteria, risks, alternatives, and answer-ready structure instead of repeating a generic affiliate recommendation.

FAQ